1. Describe the consumer targeted by this greeting card?
The consumer that is being targeted by this greeting card is people who play sport.
2. What elements of your card design are meant to appeal to this consumer? Explain
The element that is meant to appeal this consumer is the picture and the saying because the crown represent champion and the saying is basically saying that Queen Victoria and sport rock.
3. Compare this final design with the original sketch. What changes were made and why?
The changes made was the text color because I wanted the text color to be seen in the greeting card.
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