1. Describe the consumer targeted by this greeting card?
The consumer being targeted by this greeting card is teen.
2. Why is this design less appealing to the consumer than the other design?
This design is less appealing to the consumer than the other design because the saying doesn't connect with the picture that much.
3. How could this design be improved to better appeal to this consumer?
The design can be better improved by making a good saying that is fun and connected to teens.
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